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DAVID HERON

Sarasota Real Estate Expert

TRUSTED TO DISCOVER SARASOTA'S FINEST LUXURY SPACES

YOUR AGENT

Meet David, a British-born real estate professional with 15+ years of international experience, including a successful career in the London property market and a proven track record in Sarasota and across Florida. His expertise lies in delivering a stress-free, efficient buying or selling experience, supported by cutting-edge marketing and a detail-oriented approach that ensures your objectives are met with precision.

With a background in asset management and as the owner of multiple businesses, David brings strategic insight, analytical thinking, and strong negotiation skills to every transaction. Whether you’re relocating from the UK, investing from overseas, or moving within Florida, David provides clear, honest guidance to make your real estate journey successful and seamless.

Are you relocating from the UK? Learn more here.

 

 

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TESTIMONIALS

What do past clients think about working with David?

"David is incredibly knowledgeable about the Sarasota real estate market and provided valuable insights that helped me make informed decisions. I highly recommend David to anyone in need of a reliable, friendly, and knowledgeable real estate agent in Sarasota."

- Buyer

"We had the pleasure of working with David to sell our Sarasota home and couldn't be happier with the experience. From the very first meeting, he was professional, knowledgeable, and incredibly responsive to all of our questions and concerns. The marketing materials were top-notch and really showcased our home's best features. Thanks to David's expertise and diligent work, our house sold quickly and for the price we wanted. We highly recommend David to anyone looking to sell their home efficiently and stress-free!"

- Seller

"David made our investment journey not only successful but enjoyable, providing invaluable insights and opportunities with excellent communication throughout the process."

- Investor

WORK WITH DAVID

With personalized guidance and expert local knowledge, let's make your Sarasota real estate dreams a reality. Connect with me today to realize your property dreams.

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How UK Buyers Can Purchase Property in Sarasota (Complete Guide)

By David Heron | December 1, 2025

Buying property in Sarasota from the UK is far more straightforward than most people think. You don’t need to be a US resident, you don’t need a US credit score, and you don’t even need to be physically present for the purchase. But… the process is completely different to the UK system. As a British-born […]

How Much Are Closing Costs in Florida?

By David Heron | September 25, 2025

Buying a home in Florida is exciting, but if it’s your first time or you’re relocating here, the last thing you want is a surprise at the closing table. Most buyers budget for their down payment, but there are a whole range of closing costs in Florida that you’ll need to plan for. In this […]

Florida Homebuilder Layoffs: What It Means for Buyers in 2025

By David Heron | September 7, 2025

The Florida new construction market is showing early signs of softening, and one of the biggest indicators is coming from the builders themselves. Recent data reveals that homebuilder layoffs are on the rise in key Sun Belt markets, including Tampa, Jacksonville, and across the state of Florida. But what does this mean for buyers, sellers, […]

The Truth About Florida’s Condo Market: What Buyers and Sellers Need to Know

By David Heron | August 31, 2025

Florida has long been a dream destination for people seeking sunshine, sandy beaches, and a maintenance-free lifestyle. For many, that dream takes the shape of a condo. Lock-and-leave living, resort-style amenities, and proximity to everything Sarasota and the rest of Florida have to offer. But lately, the condo market has been making headlines for all […]

How to Calculate Your Home Equity (and Why Sarasota Sellers Should Care)

By David Heron | January 25, 2025

Your home is not just where you live-it’s one of your biggest financial assets. If you’re thinking about selling your Sarasota home, understanding your equity is crucial for making informed decisions and maximizing your profits. What Is Home Equity? Home equity is the difference between your home’s current market value and the amount you still […]

Renting vs. Buying in Sarasota, FL: Which Option Fits Your Relocation Plan?

By David Heron | January 14, 2025

Relocating to Sarasota, FL, offers more than just sandy beaches and endless sunshine-it’s a complete lifestyle upgrade! Whether you’re drawn to the cultural charm of downtown Sarasota or the laid-back vibes of Siesta Key, the question of whether to rent or buy is the first important decision you’ll need to make. This guide goes beyond […]

Why Everyone’s Excited About Real Estate in 2025

By David Heron | December 17, 2024

Speak to builders, developers, agents, or even economists, and you’ll hear the same thing: there’s a buzz around the real estate market in 2025.       Why? By the end of 2025, 4.2 million homes are forecast to be sold – up from around 4 million this year. But with mortgage rates expected to […]

The Savvy Buyer’s Guide to Scoring Deals on Fixer-Uppers in Sarasota

By David Heron | December 11, 2024

As a buyer agent in Sarasota, I’ve seen firsthand how the right strategy can help buyers land great deals on fixer-uppers. Renovating homes in Sarasota can be exciting, but it’s no secret that it comes with unique challenges—from understanding realistic renovation costs to negotiating effectively with sellers. In this blog, I’ll outline five scenarios where […]

Lowest Mortgage Rates in a Month: Here’s What You Need to Know

By David Heron | November 29, 2024

The mortgage market has been on a bit of a rollercoaster lately, but we’re finally starting to see signs of stabilization. October brought some tough times for interest rates, with the average 30-year fixed rate for top-tier conventional loans jumping more than 0.75% and breaking the 7% barrier for the first time since early July. […]

Your Guide to Buying a Condo in Florida: What Is a Condo Rider and Why Do You Need It?

By David Heron | November 7, 2024

Buying a condo in Florida is an exciting prospect. From pristine white sandy beaches to all-day margaritas and vibrant communities, Florida offers condo buyers a wide range of lifestyle choices. However, buying a condo here involves unique legal and financial requirements. One essential component of the condo-buying process is the Condo Rider. This guide will […]
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